Entering the Indian market requires the right strategy, local expertise, and commercial insight, with a deep understanding of regional diversity, regulatory frameworks, and consumer behaviour. With over five decades of aviation experience, Bird Travels helps airlines identify opportunities, navigate market complexities, and build sustainable growth strategies. Our deep understanding of India's aviation landscape enables informed decision-making, from initial market assessment to network expansion
What we deliver:
Market feasibility studies & route analysis | Market entry strategy | Competitive benchmarking | Go-to-market strategy development | Network planning support
Bird Travels delivers end-to-end commercial representation for airline partners in India, acting as an extension of their commercial organisations. Our scope of work spans strategic sales planning, revenue generation, corporate and travel trade development, account management, distribution optimisation, and market expansion across metro, Tier I, and Tier II cities. We execute integrated marketing and brand-building initiatives, develop targeted promotional campaigns, and strengthen relationships with travel agencies, OTAs, TMCs, and corporate clients supported by next-generation distribution capabilities including NDC, Direct Connect, GDS, and digital retailing platforms. Backed by continuous market intelligence, competitor analysis, performance reporting, and data-driven commercial strategy, Bird Travels enables airlines to maximise market share, optimise distribution, strengthen brand visibility, and achieve sustainable, profitable growth in the Indian market.
Birdres is Bird Travels' distribution platform, giving airlines direct, technology-driven access to India's travel trade through API integration, NDC-enabled distribution, and direct connect solutions built for OTAs and corporates.
What we deliver:
API-based integration with travel partners | NDC-enabled distribution | Direct connect solutions for OTAs and corporates | Real-time inventory and fare management | Customer support and back-end services
India's regulatory environment demands precision and the right relationships. Bird Travels provides end-to-end support across approvals, licensing, and government liaison — ensuring compliance and smooth operations at every step.
What we deliver:
Traffic rights and bilateral coordination | Regulatory approvals and licensing | Liaison with aviation authorities and ministries | Policy advisory and compliance management
Bird Travels manages the financial, regulatory, and tax complexities of operating in India, ensuring accuracy, compliance, and operational efficiency across all transactions.
What we deliver:
Revenue accounting and BSP management, Tax compliance (GST, withholding taxes, etc.), Financial reporting and reconciliation, Cost optimisation strategies, Fund remittance support to airline head offices
Bird Travels provides comprehensive legal support to its airline partners, ensuring full compliance with India's aviation, commercial, and consumer regulations. Acting as the airline's local representative, Bird Travels assists with contract administration, management of commercial agreements, and guidance on local legal and operational requirements. Working closely with the airline's legal teams and external counsel where required, Bird Travels facilitates the timely resolution of regulatory and commercial matters, enabling airlines to operate efficiently and confidently in the Indian market.
Bird Travels builds brand presence and drives demand through integrated marketing, media relations, and trade engagement, tailored to the Indian market.
What we deliver:
Integrated marketing campaigns | Media relations and press coverage | Digital marketing and social media strategy | Trade promotions, roadshows, and events
Bird Travels facilitates strategic interline and codeshare partnerships that expand network reach and strengthen connectivity for the airlines we represent.
What we deliver:
Identification of potential airline partners | Interline and codeshare negotiation support | Partnership implementation and monitoring | Alliance strategy advisory
Bird Travels delivers dedicated, multilingual contact center support, ensuring a seamless customer experience across every touchpoint.
What we deliver:
24/7 customer support (voice, email, chat) | Reservations and ticketing services | Customer service and complaint resolution | Loyalty program support
Bird is India's leading private ground handler. Bird Travels ensures operational excellence at key Indian airports, backed by our distinguished aviation services entities.
What we deliver:
Airport representation and supervision | Passenger service management | On-time performance monitoring | All Ground operation support and services
Bird Travels builds destination awareness and drives demand through targeted marketing, trade education, and strong on-ground partnerships.
What we deliver:
Destination marketing & Support | Educational and destination-specific seminars and workshops | Hotel partnerships | PR & Media support | Promoting leisure, corporate and MICE (Meetings, Incentives, Conferences, Exhibitions) services
Bird Travels represents global travel brands and products, helping them establish and grow a strong footprint in the Indian market.
What we deliver:
Sales and distribution of travel products | Market development and brand positioning | Trade engagement and partnerships | Revenue growth strategies
